Swiss Business Class Amenity Kit (by VIU)
Amenity Kit

Swiss Business Class Amenity Kit (by VIU)

The new Swiss Business Class amenity kit, part of the Senses concept, is designed with sustainability in mind but disappointing in execution. The basic contents are very sparse, and the optional add-on items can't make up for the missed opportunity to create something truly premium.

2.6 / 5

With the introduction of Swiss’s new A350, the entire onboard concept was also revamped (Senses). Alongside the new Swiss First Class Amenity Kit (Review), the Business Class amenity kit was redesigned as well. At a Swiss event, I had the chance to learn more about it, and now I’m holding one of these new Business Class Amenity Kits in my hands. Here’s what I think of it in this review.

Black case with VIU and Swiss logos on wooden table

Contents

  • Toothbrush and toothpaste
  • Socks
  • Earplugs
Business Class Amenity Kit with toothbrush, earplugs, and socks

What looks like very little at first glance can be supplemented on request, thanks to an almost inconspicuous card. Swiss cites sustainability as the main reason, which I can understand. Other airlines like Singapore have been doing this for a very long time already. But let’s get back to what you can receive on request:

  • Sleep mask
  • Mouthwash
  • Lip balm
  • Microfiber cloth by VIU

I spent quite some time thinking about the purpose of this amenity kit. With the branding and the microfiber cloth for glasses, I suppose the idea is that you can store your (spare) glasses in it.

I just can’t shake the feeling that this Business Class Amenity Kit was designed by people who simply don’t fly enough and then came up with something. When I think back to the old quality of the sleep masks, Swiss missed an opportunity here to create something truly beautiful.

Verdict

I’m missing some clarity on what you’re supposed to use this amenity kit for afterwards. It’s a nice attempt at implementing the new Senses concept, but it’s still not the home run it could have been. A truly well-rounded solution would have cost only marginally more, but as it stands, it’s neither here nor there.

Rating Breakdown

Basis-Inhalt
2/5
Auf Wunsch Artikel
3/5
Taschen-Nutzen
2/5
Sustainability
4/5
Premium-Feeling
2/5
Overall 2.6 / 5

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